Mastering Facebook for Business

Description

Part 1 of our Social Media Series

Join us for an in-depth workshop focused on building your business presence on Facebook, the world’s most widely used social media platform. In this session, we’ll explore the value of Facebook for brand awareness and community connection. You'll learn how Facebook can help you connect with familiar audiences like friends, family, and loyal customers while driving business growth.

What to Expect:

• Overview of Facebook – Discover Facebook how it can help you reach and engage your target community.
• Building a Strong Facebook Page – We'll break down the components of a successful business page, including profile tips and visual layout.
• Content That Works – Learn what types of content (news, events, polls, photos, and videos) resonate with Facebook users and how to keep your tone casual and conversational.
• Key Metrics – Understand the metrics that matter: followers, impressions, and comments, and how these insights help you measure your success.

We’ll also feature a chamber member (or 2) who will share how they’ve successfully used Facebook to engage customers and drive business results.

Whether you’re just starting out or looking to refine your approach, this workshop offers practical insights to take your Facebook strategy to the next level!

Presented by Nicole Glynn, a marketing and communications consultant with a decade of experience in brand communications.