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It's Your Biz Blog

Tuesday, April 15, 2025
Small Talk, Big Opportunities

Forget the rigid templates and the pressure to cram every detail into a 30 second elevator pitch. This isn’t about broadcasting; it’s about initiating a conversation. The key lies in shifting your focus from simply explaining your business to creating a spark of interest and establishing a human connection. Check out these 4 tips to make your pitch ignite interest!

Peabody Chamber

Monday, March 31, 2025
How Real Stories are Boosting Business Sales

People aren’t just buying products anymore — they’re buying stories, values, and the people behind the brand. Today’s consumers want to know who they’re supporting. They want to see the human side of business, not just the highlight reel. One of your most powerful marketing differentiation tools is already in your hands: your story.

Peabody Area Chamber

Monday, February 10, 2025
Embracing Imperfection to Strengthen Your Biz

Imperfection can be a powerful asset for businesses when approached with the right mindset. So stop trying your best to be perfect and embrace imperfection as a way to connect with your customers.Your business is never going to be perfect; but you can be perfectly relatable. Be real, be resilient, and be ready to learn and grow. Our best relationships in life (and on the screen) are not between us and perfect people. Quite the opposite. We embrace flaws and appreciate when those around us do the same.

Peabody Area Chamber

Monday, July 22, 2024
Fast-Track Trust: How to Win Customers Quickly

Building trust takes time and effort, but the pay-off is great. Here are 9 tips for establishing credibility and building trust.

Deanne Healey

Wednesday, July 10, 2024
Create a Loyal Following with a Facebook Group

Creating a Facebook group for your business can significantly boost customer engagement and loyalty. It provides a dedicated space for your customers to connect, share experiences, and provide feedback. This sense of community fosters stronger relationships and trust, making customers more likely to return and recommend your business. Plus, you can directly interact with your audience, share exclusive content, and gather valuable insights to improve your products or services.

Christina Metcalf

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